Tag Archive | "marketing"

EXCLUSIVE: Carl White Shares Success Secrets

Tuesday, September 29, 2009

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I was able to pull “Mortgage Marketing Animal” Carl White off to the side during a break in the mastermind retreat last weekend at Lake Tahoe. In an EXCLUSIVE 7-minute video interview, Carl gave me two secrets that have helped him become a million dollar mortgage producer. To see the video, enter your name and email address [...]

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Off to hang with the Marketing “Animals”

Thursday, September 24, 2009

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I’m off to a lodge in South Lake Tahoe this week to spend a couple days hanging out with my buddy Carl White and about 40 other mortgage “Marketing Animals.” This is a truly unique marketing group. Unlike the many mortgage and real estate marketing pitch fests I have been to over the years, at these retreats [...]

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Shut Up & Sell - sometimes less is more

Thursday, August 20, 2009

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I haven’t posted here for awhile because I’ve been busy in my office getting some new employees up to speed. It’s nice to have a growing business, but sometimes the “growing pains” are not fun. I had a sales meeting with two loan originators today and I want to pass along what we discussed. One of [...]

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It Ain’t Over Til It’s Over … Refi Boom Reprieve

Tuesday, July 7, 2009

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A lot of mortgage loan originators are breathing a huge sigh of relief since mortgage rates have come back down after the big spike up last month. But don’t get complacent! In the stock market, this is known as a “sucker rally” … it lures you into thinking the worst is over when in reality the market [...]

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Refi Party May Be Over

Sunday, June 14, 2009

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If you are a mortgage loan originator, the rapid spike in mortgage interest rates over the past month should be a wake-up call. Take a look at this chart showing BankRate.com’s 30-year-fixed mortgage index over the past month: Yikes! Sure, mortgage rates have come back down over the past couple of days but keep this in perspective. Look at [...]

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