If you are a mortgage loan originator, the rapid spike in mortgage interest rates over the past month should be a wake-up call. Take a look at this chart showing BankRate.com’s 30-year-fixed mortgage index over the past month: Yikes! Sure, mortgage rates have come back down over the past couple of days but keep this in perspective. Look at [...]
Continue reading...10. June 2009
If you have not already checked out the video I shot at Carl White’s marketing mastermind retreat in Tennessee back in April, check it out: http://wwww.stevetytler.com/2009/04/video-report-marketing-animals-retreat.html And even if you saw it before, you might want to take another look because I just re-edited the video to add a section at the end that shows how you [...]
Continue reading...8. June 2009
There is a marketing principle called “reciprocity” … which means that when you give somebody something of value for free they feel like they owe you something in return. It’s like when you do a favor for a friend. There is an unspoken agreement that the friend now “owes” you a favor if you need [...]
Continue reading...
14. June 2009
0 Comments